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Random Thoughts

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A Rant About My Nightmare Networking Experience

Published February 13, 2013 | By Beatrice
Don't go to networking events just for the sake of it. If you're not there to build quality relationships you're just going to be shooting yourself in the foot. I had a nightmare experience of this sort last night. If you've ever been to a networking event make sure you don't make the same mistake these ladies did! Read the full article... →
Posted in Branding, Random Thoughts | Tagged bad etiquette, brand etiquette, Networking, whispering | 1 Comment

Getting to know my thoughts… on air travel

Published January 26, 2013 | By Beatrice
being raised in poverty and in the projects, I never thought I'd be one of the lucky "few" to ever take a ride on a plane. I thought riding in a plane was for rich people. I even still remember the first time I ever went to an airport. I was a teenager, about 16 years old, and I took a ride out to O'Hare airport with my best friend Cassandra. Back then you didn't need a ticket to go to the gate, you didn't need luggage or clearance... there was no high-tech security. You just went. Read the full article... →
Posted in Random Thoughts | 2 Comments

The New Marketplace Trend – Challenges and Competition

Published January 15, 2013 | By Beatrice
Lately I've been a little frustrated with the way I see some entrepreneurs marketing their business. In particular, I see a growing trend by both service and product based businesses where they use the spirit of "competition" to develop group programs and events. Now, let me start here by saying I do think that a healthy challenge can be a good thing... when Read the full article... →
Posted in Branding, Random Thoughts | Tagged 90-day challenge, client competition, coaching challenge | 7 Comments

2012′s Favorite Moments

Published December 31, 2012 | By Beatrice
Well, the year is done. As I look back on 2012 I look back to a year filled with fun, growth, opportunity and connection. I think I've traveled more this year than I have since the years when I used to model. The year found me on a plane practically every month, beginning with my trip to Chicago in January for my mother's 80th Birthday. After that I went through a series of fun and not-so-fun moments, such as when I missed my *next* flight to Chicago that following week for Fabienne Fredrickson's tour stop. Read the full article... →
Posted in Branding, Random Thoughts, Reviews and Advice | Tagged American Express, Count Me In, Dani Johnson, Fabienne Fredrickson, Helen Hodgson, kendall summerhawk, Max Simon, Rising Tide Capital, Serve the Goddess | Leave a comment

Family Affairs

Published March 18, 2012 | By Beatrice
This week is about my family affairs. We had so much fun. I got a chance to meet my cousin Raphael and enjoyed the activities for the week. Read the full article... →
Posted in Inspiration, Random Thoughts, Resources | Tagged family affairs, st. patrick's day, thoughts | Leave a comment

Spring Forward

Published March 11, 2012 | By Beatrice
This week has been fun. I had a chance to spend time with my friend Julye and also had a speaking engagement for my favorite community organization teaching local entrepreneur words that sell. Great way to spring forward! Read the full article... →
Posted in Inspiration, Random Thoughts | Tagged brand experience, entrepreneurs, Rising Tide Capital, spring week, words that sell | Leave a comment

National Entrepreneurship Week

Published March 4, 2012 | By Beatrice
It was indeed a busy week, I'm so glad I survived the National Entrepreneurship Day. I have learned a lot from this program event and lot's to share too! Read the full article... →
Posted in Inspiration, Random Thoughts, Recommended Events | Tagged entrepreneurship, logo creation, national entrepreneurship, national entrepreneurship week | Leave a comment

National Entrepreneurship Week

Published February 26, 2012 | By Beatrice
It's sad to say, but National Entrepreneurship week is over. I had a blast. This week found me checking into lots of events, meeting new friends and growing forward with old ones. Read the full article... →
Posted in Inspiration, Random Thoughts, Recommended Events | Tagged brand crisis, brand crisis management, crisis management | Leave a comment

National Entrepreneurship Week Celebration

Published February 19, 2012 | By Beatrice
This week kicks off a celebration of National Enterpreneurship week. There's lots to do, and lots of opportunities to boost your business. Which will you be involved in? Read the full article... →
Posted in Inspiration, Marketing, Random Thoughts, Resources | Tagged brand management, brand management program, entrepreneurship, marketing strategies | Leave a comment

Seventeen Years in New York City

Published December 4, 2011 | By Beatrice
This week has been a source of inspiration and reminds me how I spent my life for 17 years in New York City as well as I've learned how to build and boost visibility for your brand using press releases and mobile application. See my other blog post for details! Read the full article... →
Posted in Inspiration, Random Thoughts, Resources | Tagged Beatrice Johnston, brand visibility, mobile app, new york city, press releases | Leave a comment
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