Have you noticed how inundated your inbox and banner ads have been with Marie Forleo’s B-School lately? If you’ve been in business and marketing online for more than a year chances are you’re in the midst of a B-School blitz, and love it or not, it paints the picture of how powerful it can be for your income and your brand when you use the enthusiasm and support of others.

I haven’t been through B-School myself, but for the past few weeks I’ve received promotions, offers and insights for it on a daily basis. It’s fun to see and it’s a powerful tool that you can use in your business as well, no matter where you’re starting out at.

Whether your business sells products or services, online or brick-and mortar you have options to leverage ambassadors to grow your business too. Sales make business work, and the more sales you have, the stronger your brand becomes.

So what is a brand ambassador? Simply put, they are people who are already fans and supporters of the products you sell and the work you do. They can be friends, family or former clients but the best ones are those who… Read the full article... →