Brand Lessons Learned From Tabitha’s Take Over
In today's blog I give my brand insights from watching an episode of Tabitha Takes Over on Bravo TV. You'll be surprised to learn how these lessons can apply to your business. Read the full article...
Testimonial: Brad and Molly discuss Booster Shots
Brad and Molly discuss how much easier it is to work together as a couple by having a little help. Molly's very much a creative, while Brad is a "creative conservative" - together they now get what matters done by putting it into their Booster Shots program. Read the full article...
Keep your brand alive
With all the talk of automation and systems it's easy to forget that you have to stay plugged in when it comes to building your brand. I received a great (and humbling) reminder of this in an email recently. The results of falling off the wagon will remind you in many ways (your people really are your brand) and it can go a little something like this: Read the full article...
Build Your Brand with a Top Notch Media Kit
This week branding exercises teach you on how to build your brand with a top notch media kit to get a lot of visibility, tips and guides for your business. Read the full article...
How A Brand Management Program Helps Your Business
Learn about the importance of having a Brand Management Program to help your business grow and succeed. Read the full article...
Build Visibility For Your Brand Using Press Releases
Learn all the opportunities about getting more exposure for your brand using press releases to build visibility and market for your business. Read the full article...
Expressing Real Brand Value
You can easily express the real value of the things you offer by considering three important factors. Keep track of these factors and people will connect to what you're offering based on true value. Read the full article...
Great Video Resource with Animoto
Animoto.com makes it so easy to create video that even professional video editors use it. (I sound like a commercial right? Yeah, that happens with me sometimes.) I just think it’s a great product, and I suppose to add to my experience I’ve actually met one of the co-founders who lives right here in Jersey City, NJ. If you ever look up the history of Animoto, you’ll be inspired. It started as a group of four guys moonlighting after hours to make their dream a reality and now they are HUGE and have offices in New York and California. Go to the main page here and play around a bit.
Why Branding Matters Now More Than Ever
No matter the size of your business Branding will be the determining factor on whether your launch is successful or not. Take a lesson from HP and be sure to brand where it matters most. Read the full article...
I’m writing a book!
Recent statistics show that if just 1 in 3 small businesses were to employ 1 new person, the United States would reach full employment! Imagine that. And that's just 1 in 3 small businesses. My new book will discuss how small businesses can make a big difference in the world around us. Read the full article...
